A peek inside the Old Dutch Mustard Building

The old mustard dust in this building may have been carted off years ago, but the shell of the Old Dutch Mustard Building remains in all its glory with the original signage still (almost) intact.  Ever since the first day The fotoUR moved into Brooklyn (almost 4 yrs ago), this building has been a fotographic obsession.  In those days (living out in Bushwick at the time), this building seemed as if it were almost like Williamsburg's representative -its mascot and anchor-in The fotoUR's mind.  Today, the opportunity to go inside and roam with a lens finally came around.  Naturally, I have a few treasures to share with the blogosphere and those (like myself) curious as hell about the inside of that mysterious brick structure in the Northside.
Here, The fotoUR has for you the chance at a well deserved peek.  Its a myth, a dinosaur and a dream.





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The Burg without Dutch Mustard would be like NYC without Robert Moses...much different.  Quite a few months back, ODM went back on the table for $25 million and of course sold.  Brownstoner mentioned it back in August  and the New York Post ran a story in June. At that time, the real estate buzz (according the the broker) was that "the the 47,000 square-foot parcel can support a residential project of 127,000 square feet under new zoning — like a 7-story condo with stores." The fotoUR can remember thinking (sadly) that he may never get the chance to see the inside before whoever buys it begins to cart in all the Wolf Ranges and fancy toilets.  It was the history that he would miss.  Luckily, today he got a chance to shoot all the old toilets and dead birds that will soon be evicted to make way for Manhattanites in search of a view.  Certainly by that time, the 3 inch thick dust on the windows will have been removed as well.


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And there you have it.  Well, at least some of it- 'it' being something free for you to enjoy.  The Old Dutch Mustard Building will forever be Williamsburg condomeantThe fotoUR would like to know what your thoughts are about this structure and what you think it means to the the neighborhood and the direction in which it it is heading.  Urbanfoto has allowed him to share its  wonder many times and reflect upon the possibilities of such a space, in such a place.  The rest of the fotos can be found here in justiNYC's fotostream.  Please leave comments beside those that move you most, if at all.  Enjoy!



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a quickr pickr post

3 comments:

3:30 PM simon lok said...

very cool... thanks for sharing your pics

1:38 PM infoshare said...

your goin places! and im following you. Good luck, you are great at what you do.

3:58 PM Thad said...

I love all the buildings with old signs around N. Brooklyn and Long Island City, and the Dutch Mustard Co. building might be the best of them all. Thanks for the photos - I've always wondered if there was still mustard in there. It is interesting how many of the basic necessities of modern life moved through these neighborhoods: oil, sugar, mustard, iron, Pepsi, etc.

Other interesting buildings with old ads/signs include a former heating oil building in L.I.C. (right near the LIE), which can be seen from Jackson Ave.; buildings above Manhattan Avenue's commercial district in Greenpoint; and the Eastern Terminal building in Greenpoint, on Kent Avenue.